Has Website Promotion Gone Local?
By Stephan Miller

I live in the snow belt of Rhode Island, USA. No, it's not Siberia but so far this year we've received our share of heavy snow. Which leads me to today's marketing tip...

When the last snow storm arrived I decided I would have a snow removal service handle my long driveway instead of plowing it with my small tractor. So I looked in my telephone directory under "snow removal" and "snow plowing". Unfortunately, there were none listed who serviced my particular town.